Brandrevitalize Protects, Repairs and Reinforce Brand Name on the Web

Posted on December 9, 2010 by admin

Over the past decade the world has changed significantly and so has the business processes. The internet and the World Wide Web have taken the top lead thus making online business extremely popular. As far as businesses are concerned good reputation plays an essential role in attracting customers. This is especially true in online business. Because there is no personal contact between the buyers and sellers a company’s reputation on the web becomes an important deciding factor. Most of the users make up their mind by reading the reviews available on the net. It is also noted that most companies, in ignorance, lose potential clients because of the negative listings on the web. Furthermore, it was realised that there was a dire need to remove or bring down these negative listings as these were gravely affecting the sales of a business.

BrandRevitalize is a popular name among companies offering Online Reputation Management Services (ORM). It is one of the few companies whose services can be trusted in order to improve rankings, remove negative listings and enjoy a reputation on the web. The company make use of most appropriate search engine reputation management techniques to fully comprehend the business needs of an online company. The experts at BrandRevitalize follow a step by step process to improve the web rankings and listings of a company. Some the steps that they follow are discovering, planning, optimization, and managing and growing. By following these steps experts at BrandRevitalize are not able to bring down the negative listings on the major search engines but also improve the rankings of a company running online business.

To know more about how to improve the internet reputation management services from BrandRevitalize, please browse through http://www.brandrevitalize.com and http://brandrevitalize.biz/

About Brandrevitalize

BrandRevitalize was formed in 2005 for the sole purpose of protecting, repairing and reinforcing brand image on the Internet. The company has grown to be one of the world’s first comprehensive Online Reputation Management (ORM) firm with clients in over 40 countries and with offices in four major cities worldwide. BrandRevitalize has a team of professionals who use their expertise and market knowledge in providing the client’s company a distinct and significant place that it deserves.

Source: http://www.brandrevitalize.co.uk/brandrevitalize-protects-repairs-and-reinforce-brand-name-on-the-web/

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BrandRevitalize: How to Deal with Negative Reviews Online

Posted on December 6, 2010 by admin

Let’s face it, no matter how we try to please our clients and try to render great customer service, there will always be dissatisfied customers who will rant and worst, write a negative review about our business. Should this happen to your business, BrandRevitalize wrote this informative article on how to deal with negative reviews. Read below.

Establish Trust and Credibility

The very first step in dealing with a negative review is establishing trust and credibility. If your business has a good reputation for being honest, ethical, and reliable, reputation crisis like a negative review can easily be taken care of since people will most likely listen to your side of the story. So make sure to build trust and credibility first among others.

Set-up a Crisis Team

Next is to set-up a crisis team who will be responsible in cleaning up your bad publicity online. A crisis team should include an online media spokesperson, knowledgeable IT professionals who can devise various strategies on how to bury your bad PR and an Search Engine Optimization (SEO) advisor who will assess or evaluate what is being done then give appropriate advices on how things can be improved leading to a quick burial of negative reviews in the depths of Google’s Search Engine Results Page (SERP).

While negative reviews may easily anger business owners, it is important to respond or react to a negative review in a professional, calm and corteous manner. Do not respond by calling the person who posted the negative review a liar. Instead, clear up the misconception and explain the truth. An angry response from you will only make your company look worse than the negative review itself.

Interacting with your customers online, even the dissatisfied ones, can help build your reputation as a compassionate and professional company.

If your company is too small for a crisis team, hiring an Online Reputation Management (ORM) company that is capable of managing your online reputation while boosting your marketing initiatives can be a good idea. After all, you don’t want to turn off all those prospective clients over a bad case of PR. Manage your online reputation now before it’s too late.

BrandRevitalize was created in 2005 for the sole purpose of protecting, repairing and reinforcing your name on the Internet. For more information visit http://www.brandrevitalize.us

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BrandRevitalize: Protect Your Google Reputation

Posted on November 27, 2010 by admin

Have you tried searching your company name in Google? What kind of search results do you see? If your company is among the thousands of companies who see negative listings in the first page of Google, then you should, by now, realize that you should have done Proactive Reputation Management on your brand name. Not to worry though because BrandRevitalize will explain how you can get rid of these negative listings to make sure your sales and marketing efforts are not affected. Read below.

First of all, what is Online Reputation Management? Online Reputation Management (ORM) is a series of methodologies done to make sure your brand name online is protected from libelous brand attacks. ORM is divided into two classifications: Proactive and Reactive.

Proactive Reputation Management

Proactive ORM is all about building a solid security wall to your brand name even before a negative listing or a complaint is made about your company. Usually, when a complaint is made about a certain company, the complaint lands on the first page of Google for your company-specific keyword. So when people search for your company name, instead of seeing nice things about your company, they see complaints. Thus, hugely affecting your company’s reputation.

Companies that have done Proactive ORM are 95-percent protected from customers’ rants online; their solid first page won’t get knocked down by complaints from Rip-off report and Complaintsboard assuming their Proactive ORM is maintained.

Reactive Online Reputation Management

For companies that have failed to proactively protect their site, Reactive ORM is suggested. Reactive ORM differs from Proactive ORM, in the sense that companies are already responding to the damages done by the negative listings to their online reputation.

What can you expect with a reactive ORM campaign? Burial of negative listings of course in a calculated period of time. As easy as it may sound, Reactive ORM, on the contrary, involves a series of complicated processes that need monitoring and maintenance.

Some steps in Reactive ORM:

1. Web Monitoring: before starting with the campaign one must conduct a baseline assessment first. A baseline assessment shows the number of complaints needed to be buried and the number of active listings that need to be eliminated. Baseline assessment is done through constant web monitoring.

2. Creation of Social Media Accounts: most social networking sites like Facebook and Twitter rank well in Google, thus can be helpful in outranking your negative listings from the first page of Search Engine Results Page (SERP) to the 5th page.

3. Blogging: another way to outrank your negative listing is through active blogging. WordPress blogging platform can easily rank well thus pushing your negatives down the SERPs.

Apart from the above strategies, the best way to achieve and maintain a clean reputation online is by being honest and by rendering sincere customer service to your clients.

Want to remove your negative listings? BrandRevitalize will make sure all listings are buried and control is given back to you.

Reputation is your most priced asset online, make sure you take care of it the best way you can, visit BrandRevitalize.com to see how an effective ORM is done. For more information on BrandRevitalize ORM services please visit http://brandrevitalize.biz/ and http://www.brandrevitalize.ca/

Source: http://www.brandrevitalize.co.uk/brandrevitalize-protect-your-google-reputation/

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